A Recap of Our Social Media Coverage of Tulsa Oktoberfest
We had a blast back on the social media ones and twos at this year's Tulsa Oktoberfest! We make it our goal to promote the Bavarian cultural family-friendly festival celebrating 43 years in Tulsa. Over a few months prior and during the festival, we utilized social media to its fullest extent to promote ticket sales, provide logistical information, and one of our favorite things is to encourage more patrons to wear trachten. This was our very first post in August of 2022.
We shared and engaged with patrons sharing their experience, answered questions, and managed conversations around the festival from the social web. Our success metrics included growth of our social media channels, post impressions, and engagement. For this client, we a
View this post on Instagram
View this post on Instagram
At the end of our work, we post thank you posts and tag sponsors and partners
We also do a recap for our clients after the event. We list our objectives and graphical representation as to how we did. Most clients don't have time to view social media accounts during the event, so this recap serves as a snapshot of the analytics and it allows them to see the most popular and engaging posts. Since we do email communication and media wrangling for this client, those results and recaps are also included.
