Giving Tuesday is just around the corner on December 3rd! As the global day of giving, it's a fantastic opportunity for nonprofits, community organizations, and changemakers to connect with supporters, share their mission, and make an impact. If you haven’t started planning your Giving Tuesday campaign, don’t worry – there’s still time! Here are some fantastic resources and tips to help you get started and make your campaign shine on social media.

Why Giving Tuesday?

Since its launch, Giving Tuesday has become a powerful movement, sparking millions to support causes they care about. It’s more than just fundraising; it’s about storytelling, community building, and inspiring generosity. This is your chance to engage with your community, highlight your mission, and rally support for your work.

Free Resources to Kickstart Your Giving Tuesday Campaign

Whether you're crafting a social media campaign or designing a fundraiser page, GivingTuesday.org offers free resources to help you maximize your reach. Here’s what you’ll find:

1. Add Some Fun with GIFs & Instagram Stickers

via GIPHY

Giving Tuesday has partnered with Giphy to provide an epic selection of GIFs that you can use on Twitter, Instagram, and beyond. To add official Giving Tuesday Instagram stickers to your posts, simply type @GivingTuesday in the Instagram search bar and select from their collection of animated stickers. This is a great way to add some visual excitement and catch the eyes of your followers!

2. Professional Stock Images via Pexels

Need high-quality images but don’t have the budget for a professional photographer? No problem! Giving Tuesday has partnered with Pexels to curate a bank of free stock images, ideal for changemakers and nonprofits. These images can be used in Canva or other design tools to create compelling posts that showcase the heart of your work.

3. Customizable Giving Tuesday Logos

Make the Giving Tuesday logo your own! GivingTuesday.org provides original art files, which means you can download and adapt them to align with your brand. Change the colors to match your organization’s palette, add your own text, or even create something entirely unique. This is a fantastic way to make your Giving Tuesday campaign visually stand out while staying connected to the larger movement.

Tips for a Successful Giving Tuesday Campaign

Now that you have the resources, here are a few tips to maximize your Giving Tuesday campaign:

• Start Early & Build Excitement: Don’t wait until the last minute! Start posting teasers about your campaign, share your mission, and let your audience know how they can get involved. Use hashtags like #GivingTuesday and tag @GivingTuesday on social media to connect with the larger community.
• Tell Stories, Not Just Stats: Share personal stories about the people or communities you’ve helped. Human stories resonate more than numbers, so highlight the impact of your work through real-life testimonials or examples.
• Engage & Interact: Giving Tuesday isn’t just about asking for donations; it’s about building a community. Engage with your followers by asking questions, sharing behind-the-scenes content, or holding a Q&A session. Let them feel like they’re part of your mission.
• Say Thank You: Don’t forget to acknowledge and thank your supporters! A simple thank-you post, personalized shout-outs, or an update on how their support has made a difference can go a long way in building lasting relationships.

Get Started Today

With these resources and tips, you have everything you need to kick off a memorable Giving Tuesday campaign. Visit GivingTuesday.org for more information and to access all the resources mentioned above. The Social Media Tulsa team is excited to see how you make this Giving Tuesday unforgettable!

Let’s make this December 3rd a day to remember. We can’t wait to see what you create!